Date(s) - 03/24/2018
12:30 pm - 3:00 pm
High Point University
This module is led by Martin Kifer, Associate Professor and Director of the HPU Survey Research Center. Polling is both art and science, Martin will lead us through some of the “science” of polling, and then through some of the artful and strategic applications to the current political climate. There are many pitfalls in a complex campaign environment. Too much or too little reliance on polling represent additional pitfalls. The understanding of polling—even if only a basic understanding will make you a better-informed consumer and an informed participant in your own campaign strategy and planning processes.
Reservations must be made in advance for the Polling Module – All attendees must be registered and submitted to HPU Security prior to the module in order to gain access to campus. Ticket Sales end 3/21/18 at noon.